At the Digital Branding and Analytics Miami Conference, Joni Fernandez Marmo spoke about leadership. Being a leader is more than just a title it is an action. It’s knowing how to take charge and not just dictate and delegate also be an example for those that are following you and those you are “leading”. In today’s environment it is very important for leaders especially women leaders to have a set of values and stick to those values. Joni Fernandez Marmo spoke about being courageous, being bold and taking risk, finding solutions within the organization for others to be able to rely on you. Being a decision-maker requires you to be risk full and make decisions, that are going to move the organization along. “Being A Master Leader” requires more than just a title and telling someone what to do and when to do it, but more about being confident while sticking to the values and morals in which you have set for yourself. #DBAMiami